Franciscan University of Steubenville ONLINE

Academically Excellent. Passionately Catholic.

Course Descriptions:
Master of Business Administration

  • BUS 601OL Business Ethics and the Law
    (3 credits)

    This course will examine the legal dimensions of the employment relationship in a non-union setting. Students will become familiar with the employment-at-will doctrine and will understand the exceptions to that doctrine. Several federal laws will also be examined including Title VII of the Civil Rights Act of 1964, the Age Discrimination in Employment Act, the American with Disabilities Act, the Family Medical Leave Act, the Pregnancy Discrimination Act, the Equal Pay Act, OSHA, and the Fair Labor Standards Act. The course will also cover other issues including privacy in the workplace, employment testing, and performance appraisals. The course will also provide students with analysis of formal and informal initiatives, processes and structures developed by business organizations and managers to address common ethical problems at work in order to prepare students to participate in their organization’s efforts to promote ethics at work.

  • BUS 612OL Economics for Managers
    (3 credits)

    This course aims to provide the student with a comprehensive understanding of microeconomic theory and its relevance to business decision making. The heart of the course is an intensive examination of the neoclassical theories of demand, production, cost, and pricing. In addition to substantial doses of economic theory, the student will also be exposed to the procedures and problems involved in statistically measuring important economic relationships such as demand equations, production functions, and cost curves.

  • BUS 613OL Behavioral Science for Managers
    (3 credits)

    The study of organizational behavior is a science primarily concerned with the description of the recording, analyzing, and explaining of what happens within organizations. The course is designed to assist the manager in seeing and understanding crucial aspects of the actions and interactions that take place within organizations. It takes many of the supposedly unteachable aspects of “managerial judgment,” and puts them into forms that permit them to be learned and applied.

  • BUS 614OL Managerial Accounting
    (3 credits)

    This course is designed to familiarize the students with the basic cost concepts and the techniques of accumulating cost data that may assist management in planning, controlling, and decision making. Topics will include the fundamentals of managerial accounting, cost classification and behavior, job order and process costing; absorption and variable costing; and standard costing and variance analysis. Budgeting and profit planning, cost-volume-profit analysis, capital budgeting, and investment analysis are also covered.

  • BUS 710OL Marketing Management
    (3 credits)

    The course focuses on the application of management tools and thoughts in the solution of problems centering in the marketing function. It covers such topics as: marketing policies, research, strategy, organization, demand analysis, product planning, pricing, physical distribution, demand stimulation, sales management, retailing and wholesaling techniques and structures, marketing law, and current marketing literature. The course also involves case studies, various types of reports and oral presentations by students; and widespread reading in current marketing periodicals.

  • BUS 720OL Financial Management
    (3 credits)

    The application of management tools and thought to the solution of business problems centering in the financial function. Coverage includes topics such as: financial management of business units with emphasis on organization, structure, collection, and use of financial data, profitability, liquidity, sources of capital and external financial institutions and their operations, taxes, regulation and types of lending markets and operations, insurance and risk management, investment objectives, types of investments and their relative merits, security prices and yields, and investment programs and taxes.
    Prerequisites: 614OL.

  • BUS 730OL Production and Operations Management
    (3 credits)

    The course provides an understanding of the managerial concepts and quantitative tools required in the design, operation, and control of production systems. Coverage includes topics such as productivity/ competitiveness, product design, process selection, staffing considerations, system start-up, steady-state operations, and other planning and control methods. All are couched in the framework of a product life cycle.

  • BUS 735OL International Business
    (3 credits)

    International Business provides the theoretical and analytical framework for students to exercise managerial decision making in the global context. The course will utilize various business and business-related disciplines in analyzing the international business environment and its impact upon organizations. The course is designed to assist students in developing an understanding of how business environments differ throughout the world, and political/legal, historical, institutional, economic, geographic, and social explanations for these differences.

  • BUS 880OL Communications Workshop
    (2 credits)

    This course is designed to assist participants in the development and improvement of the communication techniques required for effective management. The course stresses the importance of communication for meeting organizational goals; recognizing and examining the causes of communication problems; and developing the communications knowledge, skills, and attitudes necessary to achieve effective performance. Lecture, role-playing, group discussions, and various exercises are used.

  • BUS 881OL Managerial Leadership Workshop
    (2 credits)

    This course is designed to help participants better understand the complexities of the role of a manager and to develop the organizational, leadership and motivational skills needed to be effective. It is also designed to help the participants better understand themselves and how they affect others in the work situation. The course uses lecture, role-playing, group discussion, and various exercises.

  • BUS 900OL Business Policy and Strategy
    (3 credits)

    Students will analyze major decisions in the context of the entire philosophical framework of business through case studies. Emphasis is placed on the relationship of business to outside forces and to the integration of functional operations. The effects of major policy decisions on marketing, finance, manufacturing, and personnel will be analyzed. The course covers strategy, policy definition, planning, organizing, direction, control, and an in-depth look at management, its sources and responsibility. This course brings together all of the principles of business studied in previous courses. Oral and written presentations of case studies are used to further develop communication skills.

  • ELECTIVE COURSE OFFERINGS


  • BUS 812OL Sales Management
    (3 credits)

    This course is designed to expose students to the elements of the sales management function, including the determination of amount of personal selling required for various product classes, selling tasks, recruitment, selection, training, motivation, planning, analysis,and cost performance control of the field sales force.

  • BUS 813OL Marketing Communications
    (3 credits)

    This course has a marketing management direction and orientation. The objective is to integrate the major elements of marketing communication in both consumer and industrial markets. These elements include advertising, personal selling, sales promotion, packaging, and publicity and public relations.

  • BUS 815OL Buyer Behavior
    (3 credits)

    This course is designed to enable the student to understand, from a variety of perspectives, factors that affect buyer decision making. These include psychological, sociological, and cultural factors. Such an understanding provides a basis for marketing decisions that aim to enhance buyer satisfaction with the goods and services of the firm.

  • BUS 833OL Professional Ethics in Accounting
    (3 credits)

    This course is designed to improve the quality of ethical decisions made by accounting students in the practice of their profession by giving them a forum within which to encounter and debate the moral problems of the profession. Professional responsibilities of accountants in public and private practice will be examined, including responsibilities to clients, management, owners, colleagues, and society at large.

  • BUS 862OL Current Economic Problems
    (3 credits)

    This course is designed to provide the student with a knowledge of current problems in the economy. The subject matter of this course changes as economic issues change. Readings include publications of the Federal Reserve System, The National Association of Business Economists, as well as The Wall Street Journal, Forbes, Fortune, Business Week, National Review, Conservative Chronicles, and others.